ESC · III Researchers in Real Life

The project “Researchers in real life” will achieve third edition this year, which let us to enhance the experience of previous editions in three main targets: more public attendance to the activities (15% increases to 13.500), more social impact through appropriate awareness campaign and more researchers involved in the project (100% of researchers working in Aragon as potential participant).Esciencia Science Events, which will coordinate this project, will use all tools of success of the first edition. Esciencia is a SME which born a spin-off of University of Zaragoza, and nowadays coordinates similar events. We are aim to Science Communication in innovative ways. This proposal is based in our experience through the last 6 years working for the public at large, with relevant projects in our country and fundamentally in our experience in the coordination of first edition of this project. We create new approaches to the public from Researchers Institutions and placing researchers as main role. In this case, we have the support of the University of Zaragoza, ARAID Foundation and CSIC, these are three relevant institutions related to research and the popularization of science in Aragon.Aragon has a population of 2.000.000 inhabitants, with 700.000 living in Zaragoza the capital city. The economy is agriculture-based and is weak industrialized. So, research and innovation will play an import role in our closest future. There are strong investment programs from local stakeholders to promote research. In previous edition the project found the support of main local institutions. The partner play important role in advertisement, promotional gadgets or locations funding.The activities will make use of previous edition knowledge working with researchers from the very beginning. We also will work in a research contest with schools to promote the Researchers Night and get their participation. All locations are 5 minutos of foot and we make use of Tram as new location.