How This Partnership is Enhancing Research Engagement and Academic Impact
At Global Research Partnerships (GRP), our mission has always been to connect universities with leading academics worldwide, facilitating research collaborations that drive innovation and knowledge exchange. To take this mission even further, we are proud to announce our strategic partnership with Pink Orange, a leading education marketing agency specialising in university brand positioning, engagement, and global outreach.
This collaboration brings together GRP’s extensive academic network with Pink Orange’s expertise in higher education marketing, ensuring that universities not only reach the right academic audiences but also engage them effectively. Through tailored content strategies and targeted research promotions, this partnership is designed to help institutions increase visibility, strengthen global reputation, and drive impactful research collaborations.
“At GRP, we believe that research should have no boundaries, and universities deserve access to the right platforms to showcase their work. Partnering with Pink Orange means that institutions not only gain access to our engaged academic network but also benefit from marketing expertise that ensures their content resonates and delivers measurable results.”– Daniel Lewellin, Founder, Global Research Partnerships
Why Pink Orange? Enhancing University Engagement with Research-Driven Marketing
While GRP has built a highly engaged audience of over 131,700 academics across 87+ countries, the challenge for universities has always been how to craft compelling content that truly connects with researchers. This is where Pink Orange’s expertise comes in.
With a proven track record in higher education marketing, Pink Orange specialises in student recruitment, brand building, and research visibility strategies.
By working together, GRP and Pink Orange ensure that every featured university benefits from:
✅ Targeted content strategies designed to resonate with global academic audiences.
✅ Enhanced engagement through compelling research storytelling.
✅ Seamless content submission and promotion, ensuring a stress-free process for institutions.
✅ Detailed post-campaign insights and reporting, providing universities with valuable data on their reach and impact.
“We understand that universities need more than just visibility—they need engagement that leads to real opportunities. This partnership with GRP allows us to bridge the gap between content and connection, ensuring that research isn’t just seen but also acted upon by the right academic communities.”– Xenia Muether, Founder, Pink Orange
What This Means for Universities
Through this partnership, universities can now access a complete solution for research promotion—from securing targeted exposure through GRP’s platform to leveraging Pink Orange’s marketing expertise for maximised impact. Whether through GRP’s feature email campaigns, research showcases, or long-term partnerships, this collaboration offers institutions unparalleled opportunities to enhance their global academic reputation.
For universities looking to expand their research influence, engage leading academics, and build lasting collaborations, this partnership offers a streamlined, results-driven approach.
Want to Learn More?
If your university is looking to increase research visibility and academic engagement, get in touch with us to explore how GRP and Pink Orange can support your institution’s strategic goals.